INDIAN MOTOR GIANT Mahindra, which bought the BSA and Jawa names last year, is to concentrate on the development of larger motorcycles using the two names at the expense of mass-market 50cc and 125cc machines.
Mahindra is to reduce the production of small petrol-driven home market bikes in favour of electric versions, while the new BSA models could be based on Mahindra’s Mojo 300cc platform. BSA will be the main brand name in Europe, while Jawa, which was built under licence in India as the Yezdi for years and has a cult following, will be the brand for India and Asia. Licensing issues also affect the ability to use the BSA name in India.
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Mahindra is developing the new models at its Italian development centre but has expressed an interest in carrying out some of the work in the UK. The first models are expected in 2019.
